So Sweet vegetables, grown with care in Southland

Naturally sweet carrots and parsnips, and hearty potatoes grown in Southland’s cool, fertile soils.

At So Sweet, we're passionate about growing the finest carrots, parsnips, and potatoes for Kiwi families.

For five generations, So Sweet has grown vegetables in Southland’s cool, fertile soils.

Naturally sweet, certified for quality, and harvested with pride, our vegetables are enjoyed by Kiwi families nationwide. From paddock to plate, we’re here to deliver food you can trust.

Our carrots, parsnips, and potatoes are shaped by Southland’s cool climate and mineral-rich soils. Sweetened by frost and nurtured by nature, they deliver flavour, nutrition, and consistency every season.

The healthier fundraiser box

Schools, clubs, and charities across New Zealand trust So Sweet Fundraising Boxes. Healthy, simple to run, and delivering real returns, they’re a proven way to raise funds with local produce.

Nationwide fundraising boxes NZ filled with fresh Southland-grown vegetables including carrots, parsnips, onions and potatoes.

At So Sweet, trust is at the heart of everything we grow. From our fields to your table, we deliver food grown with respect and responsibility.

Countdown retail produce manager reviewing fresh vegetables, showing supermarket partnership with So Sweet

Partner with us for retail, bulk, and export

We supply retailers, foodservice, and export partners with certified organic and conventional vegetables. Backed by traceability, food safety, and clear communication, we’re a partner you can rely on.

Chef preparing freshly cut carrots in a commercial kitchen, demonstrating food service collaboration with So Sweet produce

Everyday recipes with So Sweet vegetables

Our carrots, parsnips, and potatoes are the start of fresh, wholesome, easy meals. From simple weeknight dishes to family roasts, we share recipes that make everyday cooking easier and more inspiring.

Where to find So Sweet

From Northland to Southland, So Sweet vegetables are proudly stocked in New World, PAK’nSAVE, Countdown, and other trusted stores. Use our stockist links to find your nearest supermarket and bring Southland-grown goodness home to your table.